Your Google Number Coming Soon

It’s not what you know, but who you know. And now Google wants to rank you based on who you know and how influential you are with them. Not everyone is equal. This is especially true in social networking sites. Where some are definitely more equal than others. They have more friends, they participate in [...]

Lets Meet at PodCampAZ in November

I was planning on attending PodCampAZ and then started thinking about wanting to share some of the things I’ve learned lately on Social Media and marketing. This past summer I have been doing a lot of work with traditional marketing departments on integrating social media as part of their business development strategy. So, I sent [...]

Weathly People Spend More Time Online

A new study from Ipsos Mendelsohn shows that those with higher incomes (greater than $250K / year) spend more time online, watch less T.V. and listen to less radio:

Further reading at eMarketer.Com.

Why You Shouldn't Blog

I’m a blogging enthusiast and am of the belief that blogs represent a very powerful medium for companies – large or small. I’ve seen it work and have even had it work successful in my own business in the past. But, I will be the first to tell you that blogging may not be for [...]

GM Shares its Blogging Mistakes

Many large companies have embraced blogging. One of the most notable implementations is GM’s Fast Lane blog, where high-level executives like Vice Chairman Bob Lutz contribute. The story of how this blog came to be is pretty fascinating and worthy of review by any company seriously considering a jump into the blogosphere. What is more [...]

Twitter Gets a Facelift

Noticed some changes this morning on Twitter. You won’t see it though if you’re using any of the third party twitter update tools, so head on over to the Twitter.com homepage. Some of the major ones I noticed:
1. The tabs which were previously at the top have now been moved to the side.
2. The usage [...]

Social Media Seminar Recap

This past Tuesday I had the opportunity to speak at a seminar sponsored by AIR Marketing, here in Phoenix. My presentation was in fact the first in a three part series on Social Media. Yesterdays topic was “Harnessing the Power of Social Media”. It is really an introductory presentation reviewing the how consumers are using [...]

keep looking »
-->
-->