From people’s paychecks to stock returns, almost every meaningful economic metric was down in 2008. Fear not though, email spam doubled and what is even more annoying is that personalized spam quadrupled this past year. Just what the doctor ordered eh?
Why the massive jump in personalized spam you say? Well personalization is the holy grail [...]
From the NYTimes earlier this week:
The study, which polled 2,210 people and was released this fall, found that the increase in blog readership from 2004 to 2008 was 300 percent; 47 percent of online consumers now read blogs.
Half of blog readers said blogs were useful when they were considering what purchases to make, and more [...]
Image: Martin Deutsch
H/T: sfgirl
From AdAge:
NEW YORK (AdAge.com) — Those all-important “digital influencers” actually get their information from magazines, newspapers, TV and radio.
That’s according to an MS&L survey whose results will be released tomorrow. The study, developed by MS&L’s influencer-marketing unit IM, reveals that some 84% of digital influencers go online to find out more about something only after [...]







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