Feb
22

Socializing With Dru Bloomfield: She Beat the Down Real Estate Market Using Social Media

Shailesh Ghimire on February 22nd, 2010

There are many reasons why social media and real estate mix so well. For one thing real estate is an intensely people business.  Successful agents are defined by how well they treat their customers and are able to deal with them more than anything else. With the vast majority of people starting their home search [...]

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Blogging and Bloggers, Social Media Marketing, Social Networking View Comments
Feb
17

Success – de Motivational Poster

Shailesh Ghimire on February 17th, 2010

Success – de Motivational Poster – Golf Photo, originally uploaded by ACME-Nollmeyer.
Love this. It’s actually quite motivating!

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Fun and Such View Comments
Feb
16

Optimizing Your Pay-per-Click (PPC) Campaign – Part 2

Shailesh Ghimire on February 16th, 2010

Following up on my earlier post “Optimizing Your Pay-per-Click (PPC) Campaign – Part 1″, today I will focus on placement bidding, landing page targeting by keyword and managing the content network. In case you missed the original post I discussed geo-targeting, the search query report and, effective day-parting.
Placement Bidding – The natural inclination of every [...]

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AdWords, Internet Marketing, Search Marketing View Comments
Feb
12

Four Reasons Why Google Buzz Is Doomed

Shailesh Ghimire on February 12th, 2010

“Me too”.
That pretty much summarizes Google Buzz.
It’s obvious they’re trying to take away market share from Twitter and Facebook and quite frankly its not going to work. Most tech types flock to anything Google does thinking the company has some special power. It’s almost a religious experience for techies. If you look closely though you’ll [...]

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New Digital Media, Social Networking, Technology, Twitter View Comments
Feb
10

Socializing With Non-Profit Director & Refugee Advocate Kelli Donley

Shailesh Ghimire on February 10th, 2010

In many ways social media and non-profits are a match made in heaven. Social media is about conversations that are authentic, genuine and transparent. These are all attributes of successful non-profits.  This is not to imply that for-profits can not use social media, but only that non-profits have a built in advantage when it comes [...]

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Social Media Marketing, Social Networking, Strategy View Comments
Feb
8

Lessons on Success From Super Bowl 44

Shailesh Ghimire on February 8th, 2010

Many sports analysts are dissecting Super Bowl 44 and offering their thoughts on how the New Orleans Saints pulled off an upset victory over the Indianapolis Colts. I personally think this game was decided by the mental state of the two teams and came down to the question of “desire”. The difference in “desire” meant [...]

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Strategy View Comments
Feb
5

Nothing Extraordinary at Get Motivated Phoenix

Shailesh Ghimire on February 5th, 2010

Yesterday I attended the Get Motivated business seminar. I was really looking forward to the event and enjoyed many of the speakers.  There were some big names speaking and it was my first time seeing them live.  While I would rate the overall experience as “so-so”, I loved hearing from Kurt Warner, Krish Dhanam, Phil [...]

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Marketing View Comments