I just noticed a sponsored link on Google Local Search while searching for a meeting venue in Phoenix, AZ. I noticed that the local map listing had a “sponsored link” section. I had never seen this before. I did some investigation and found that this comes from connecting your Google Places account to your Google [...]
Image via CrunchBase
I’m really curious to see how Microsoft and Yahoo merge their two independent PPC systems. Account transitions are slated for October and from what I understand all Yahoo accounts will be converted over to Bing AdCenter accounts. This means your AdCenter account will not be affected but if you have a Yahoo Search [...]
Continue reading about Merging Bing AdCenter and Yahoo Search Marketing
An online community is an interactive group of members joined together by a common interest. An online community can be one of the most powerful tools a marketer can deploy for retention, word of mouth marketing, and market insight. To host a successful community it is important to focus on objectives, chart a road map, [...]
Continue reading about Driving Customer Engagement Through Online Communities
It had been a few months since I looked in my Google webmaster tools account. All the sites I own and operate are in this account and it’s rare for me to not be checking this account, but for some reason I just haven’t done it the past few months. When I log-in I can [...]
Continue reading about Don’t Ignore Google’s Webmaster Tools
Tip O’Neil said “all politics is local”. Well, all search is going local as well. Being visible on Google local map searches is very important. The first step is of course to submit your local business listing to Google’s Local Business Center (LBC) . But what if you have multiple locations? It can be very [...]
Continue reading about Adding Multiple Business Locations to Google Maps (LBC)
Recent Comments