Feb
12

Romance Must Be in the Air

Shailesh Ghimire on February 12th, 2009

I am not known to display romantic flair. I should though. I’m sure Aimee would appreciate it more if I did. However, I’m coming around. In fact to get into the spirit of Valentines this year I submitted my romantic music stack as part of the Share the Love competition sponsored by SearchMe. I’m not [...]

Continue reading about Romance Must Be in the Air

Fun and Such, Internet Marketing, Viral Marketing View Comments
Dec
15

Free Email Marketing Tip of the Day

Shailesh Ghimire on December 15th, 2008

Today I received an electronic newsletter via email. This is from a small company here in town. I just realized that they broke one of the cardinal rules of email marketing. Take a look at this image (I’ve included my thoughts on the image – click to enlarge):

I wonder what her open rate is with [...]

Continue reading about Free Email Marketing Tip of the Day

Direct Marketing, Marketing View Comments
Dec
12

Spanning the Marketing Blogosphere

Shailesh Ghimire on December 12th, 2008

Time for a marketing blogosphere roundup. Where I bring you the constant variety of tips, tricks, news and opinions so you don’t have to wade through the overgrowth that is the marketing blogiverse.
Don’t like the auto bailout? Well Scott Montey, the social media guru at Ford, gives you tips on “How You Can Use Social [...]

Continue reading about Spanning the Marketing Blogosphere

Internet Marketing, Marketing View Comments
Dec
10

Consolidation of State Power Continues

Shailesh Ghimire on December 10th, 2008

If President Bush signs the bailout for the car companies, as he is expected to, Uncle Sam will play a very prominent role in the marketing industry as well. Here is some food for thought:
The draft rescue plan for Detroit sent to the White House by Congress yesterday calls for the appointment of a “car [...]

Continue reading about Consolidation of State Power Continues

Government, Marketing View Comments
Jul
28

Discussing Online Reputation Management on KFNN 1510AM

Shailesh Ghimire on July 28th, 2008

Last Friday, I had the opportunity to speak with Ken Morgan and Julie Dougherty over at 1510 AM KFNN. Ken and Julie host “Business for Lunch” between 1pm and 2pm on weekdays. We discussed online reputation management in the age of social media.
Click on the play button to listen to the recorded podcast:

Continue reading about Discussing Online Reputation Management on KFNN 1510AM

Search Marketing, Social Media Marketing, Social Networking, Word of Mouth Marketing View Comments
Jul
21

The Secret to Viral Videos: A Case Study

Shailesh Ghimire on July 21st, 2008

Viral videos can be a great way to introduce your work to a new audience. There are videos which have made the rounds on Internet and have achieved millions in views. The most notable recent example is the BlendTec “Will it Blend” videos. With creativity, marketing savvy and a very clear cut message, BlendTec has [...]

Continue reading about The Secret to Viral Videos: A Case Study

Facebook, Word of Mouth Marketing, YouTube View Comments
Jul
14

That Was Quick.. BlendTec Blends iPhone 3G…

Shailesh Ghimire on July 14th, 2008
Related Posts Plugin for WordPress, Blogger...

Continue reading about That Was Quick.. BlendTec Blends iPhone 3G…

Viral Marketing, YouTube View Comments