Jan

Do Tweet, Just Make it Interesting Will Ya’

Shailesh Ghimire on January 31st, 2012

Twitter is fun but there are certain things about how people use this tool that drives me nuts. Now there is research to confirm what makes a great Tweet. Here is a summary:

Check it the full article.
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Here’s What Everybody Hates [...]

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Nov

Social by Design: Building Around People to Drive Brand Affinity and Direct Responce

Shailesh Ghimire on November 10th, 2011

A few weeks ago I attend a SEMPO AZ event where Phillip Rather from Facebook presented. Phillip is Facebooks agency partner. His presentation had some interesting nuggets from both a social engagement and media presence perspective:
SEMPO AZ Facebook Event – Phillip Rather
View more presentations from sempoaz

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Sep

Product or Customer? Some Truth Here On Facebook and You

Shailesh Ghimire on September 29th, 2011

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Jul

Google Plus is the Real Deal

Shailesh Ghimire on July 21st, 2011

I enjoy social networking. However, social networking the Facebook way is not as enjoyable as it used to be. I’m more concerned about who’s seeing my updates and as a result carefully watch what I say. As a result I post less frequently and when I do post I’m very selective about what I post. For me [...]

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May

Interesting Numbers: The Real Cost of Social Media

Shailesh Ghimire on May 19th, 2011

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Mar

Social Media Marketing Madness

Shailesh Ghimire on March 30th, 2011

As Homer J. Simpson once said “it’s funny because it’s true…”

Untitled, originally uploaded by @NonprofitOrgs Mobile.

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Mar

Restaurant Brands Using Social Media to Drive Traffic to Local Stores

Shailesh Ghimire on March 29th, 2011

Many brands are now well into the social media world. It’s no longer a new thing for them and for some social media is an integral part of their overall marketing strategy. Brands in the restaurant industry seem to be of the latter category and are making some great strides in leveraging social media to [...]