Marketing
I just read about a store in the Tokyo area that has not had a customer since 1972. Amazing to think that it is still in business, bu that is besides the point. It’s a broom store and the article states that perhaps the reason for no business is due to the fact that it’s [...]
How corporate speak – and lack of common sense can ruin a project. A funny take:
Who’s at fault here? The marketing agency for not standing up to what they’re missing or the company reps who’ve lost sight of the goal?
Viral videos can be a great way to introduce your work to a new audience. There are videos which have made the rounds on Internet and have achieved millions in views. The most notable recent example is the BlendTec “Will it Blend” videos. With creativity, marketing savvy and a very clear cut message, BlendTec has [...]
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Judged by the Quality of Your Comments
Leaving comments and feedback on blogs is a great way to build exposure to a new audience and ultimately build traffic to your own site. Because this piece of wisdom has been passed around so much that blogs are filled with useless comments and feedback. Abusers seem to fall into two categories. The first being [...]
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