Social Media

Shailesh Ghimire on January 31st, 2012

Twitter is fun but there are certain things about how people use this tool that drives me nuts.  Now there is research to confirm what makes a great Tweet. Here is a summary:

Check it the full article.
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Shailesh Ghimire on June 7th, 2011

Social Media Cartoons, originally uploaded by KiwiFlitter.

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Shailesh Ghimire on May 19th, 2011

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Shailesh Ghimire on March 30th, 2011

As Homer J. Simpson once said “it’s funny because it’s true…”

Untitled, originally uploaded by @NonprofitOrgs Mobile.

Continue reading about Social Media Marketing Madness

Shailesh Ghimire on March 29th, 2011

Many brands are now well into the social media world. It’s no longer a new thing for them and for some social media is an integral part of their overall marketing strategy.  Brands in the restaurant industry seem to be of the latter category and are  making some great strides in leveraging social media to [...]

Continue reading about Restaurant Brands Using Social Media to Drive Traffic to Local Stores

Shailesh Ghimire on March 23rd, 2011

Guest post by Frank Eybsen, see bio at end of the article.
Social media and online marketing are constantly evolving with new products launched and innovative ideas announced daily. Pinpointing the next big thing certainly isn’t a science, but five new social media platforms have already got people buzzing online.
Hashable
Hashable helps users to keep track of [...]

Continue reading about The Next Big Thing in Social Media: The Top Five Candidates

Shailesh Ghimire on January 5th, 2011

Engagement is considered the secret sauce in social media. It’s almost as if you can’t say social media without saying engagement. This is for good reason.  When it comes to social media we don’t have successful social media campaigns – in the traditional sense – we have successful social media engagements. Why the distinction? Well because social media is about [...]

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Continue reading about Secrets of Engagement